Become a Midweek Membership Club Insider

Membership Club

Midweek is the new weekend!

When it comes to traveling in 2023, ​Midweek is the new weekend. And when it comes to traveling midweek, no destination is more appealing than the Santa Ynez Valley on California’s Central Coast in the acclaimed Santa Barbara County wine country.

Book Midweek and Earn $100 Gift Card

Guests who book an eligible consecutive two-night, Sunday – Thursday, hotel stay in the Santa Ynez Valley, February 12th – April 6th, will receive a $100 gift card through the Midweek Membership Club, which can be used toward wine tastings, meals, shopping, or any other activity during your time in the valley.

Here’s How it Works

  • Starting February 2, 2023, book at least a two-night consecutive stay, Sunday – Thursday, directly with one of the Santa Ynez Valley’s qualified lodging properties between February 12 – April 6, 2023.
  • Forward your new booking confirmation email to Read the Rules and Regulations at the bottom of this page prior to sending in your entry.
  • Receive your $100 gift card at check-in at your qualified hotel.
  • Use your gift card like cash to pay for wine tastings, meals, shopping, activities, and more throughout the valley.
  • Only one $100 gift card may be redeemed per reservation.

Rules and Regulations

  • Valid on new, direct bookings only for Sunday – Thursday overnight stays between February 12, 2023 – April 6, 2023. (Third party bookings will not be accepted.)
  • Bookings made before February 2, 2023 will not qualify.
  • Entry must be sent 48 hours prior to check-in date; late entries will not be accepted.
  • A valid entry must be an original emailed booking confirmation sent from one of these properties forwarded to to qualify; receipts, statements, itinerary reminders, screenshots, attachments, or partially copied and pasted reservations will not be accepted as an entry.
  • One (1) entry per qualified booking confirmation number.
  • A consecutive, Sunday through Thursday two-night stay minimum must be under the same confirmation number; combined one-night stays at different properties or dates will not qualify.
  • Changes to an already qualified entry will need to be sent in as a new entry. Entries will be qualified in the order they are received.
  • Entries cannot be combined with others to qualify.
  • Lost or stolen Midweek Membership Club gift cards will not be refunded nor redeemed for cash. Midweek Membership Club gift cards will not be mailed or printed and are only available at check-in during your qualified stay at one of these lodging properties.
  • Offer limited to first 100 reservations to claim.
  • Qualified entries are not transferable and cannot be combined with any other offer(s).
  • Some exclusions apply.
  • Promotion ends April 6, 2023 or once 100 cards have been claimed.

For questions regarding this offer, email