Santa Barbara Vintners
Discover Authentic Santa Barbara Wine Country
Welcome to Santa Barbara Wine Country. This is where world-class wines, beautiful landscapes, and genuine hospitality come together.
Every bottle tells a story. It reflects the land, the climate, and the people who craft it. From rolling vineyards and coastal hills to family-owned wineries and innovative winemakers, Santa Barbara County offers an authentic wine experience unlike any other.
Named Wine Enthusiast Magazine’s 2021 Wine Region of the Year, Santa Barbara Wine Country continues to earn recognition from wine experts and visitors around the world.
Why Wine Lovers Choose Santa Barbara & Santa Ynez Valley
Santa Barbara County is one of the most diverse wine regions in the world. Unique geography and varied microclimates allow winemakers to grow an incredible range of grapes. In one day, you can experience cool-climate Pinot Noir and Chardonnay, bold Cabernet Sauvignon, elegant Syrah, Rhône-style blends, and much more.
Wine critics consistently praise the region.
Wine Spectator highlights the area’s terroir-driven wines, welcoming wineries, and exceptional dining experiences.
Wine Enthusiast’s Matt Kettmann describes Santa Barbara County as a paradise for both winemakers and wine lovers.
Taste. Eat. Stay. Explore.
Taste
Discover hundreds of wineries, tasting rooms, and vineyards throughout the county. Whether you enjoy small boutique producers or renowned estates, you’ll find wines that match your palate.
Eat
Pair your favorite wines with fresh local cuisine. From casual cafés to award-winning restaurants, Santa Barbara Wine Country offers unforgettable dining experiences.
Stay
Extend your visit with an overnight stay. Choose from beachfront hotels, luxury resorts, charming inns, vineyard retreats, and cozy accommodations in wine country towns.
Explore
Leave the driving to the experts and enjoy a guided wine tour. Knowledgeable local companies can help you discover hidden gems, scenic vineyards, and celebrated wineries.
What Visitors Love
Visitors return year after year for the wines, scenery, and welcoming atmosphere.
Many describe Santa Barbara Wine Country as a hidden gem. Others appreciate the relaxed pace, friendly tasting rooms, and opportunity to meet winemakers in person.
Guests frequently praise the diversity of wines, the stunning countryside, and the ability to enjoy a world-class wine experience without the crowds often found in other California wine regions.
Whether you’re a first-time visitor or a longtime fan, you’ll quickly understand why so many people call Santa Barbara Wine Country their happy place.
Explore Nine Unique Wine Routes
With seven American Viticultural Areas (AVAs) and nine distinct wine trails, every visit offers something new.
Explore scenic vineyard roads. Wander through charming small towns. Discover boutique wineries, local art galleries, and unique shops. Or enjoy an urban tasting experience along Santa Barbara’s Urban Wine Trail.
Popular wine routes include:
- Buellton Wine Trail
- Foxen Canyon Wine Trail
- Lompoc Wine Trail
- Los Olivos Promenade
- Santa Barbara Urban Wine Trail
- Santa Maria Valley Wine Trail
- Santa Ynez Wine Trail
- Solvang Wine Experiences
- Sta. Rita Hills Wine Trail
No matter which route you choose, you’ll find breathtaking scenery, exceptional wines, and memorable experiences.
Plan Your Perfect Wine Country Getaway
Santa Barbara Wine Country is easy to explore and filled with endless possibilities. Build a personalized itinerary, discover new wineries, and create lasting memories with friends and family.
From the Pacific Ocean to the rolling vineyards of the Santa Ynez Valley, every corner of the region offers something special.
Come experience the wines, the people, and the beauty that make Santa Barbara Wine Country one of the world’s premier wine destinations.
About Santa Barbara Vintners
Founded in 1983, the Santa Barbara Vintners is a nonprofit organization dedicated to protecting and promoting Santa Barbara County as a world-class wine and grape-growing region. Through education, events, and advocacy, the organization helps preserve the rich winemaking heritage that makes this region so unique.
